A program tailored for entrepreneurs and marketers aiming to construct a brand that not only achieves exceptional growth, loyalty, and impact but also serves as a catalyst for a greater purpose when it operates at its peak.
At its zenith, a brand doesn’t just generate remarkable profits and market share; it serves as a catalyst for something more significant.
Influence is wielded by great brands. Brands such as Apple, Disney, and Harley Davidson shape individuals’ thoughts and identities, initiate global movements, provide inspiring role models, and offer boundless opportunities for growth, giving back, and making an impact to those overseeing them.
However, if you are responsible for a brand or business, you understand the difficulty of unlocking its complete potential.
Perhaps you have delved into the teachings of branding experts and attempted to implement their knowledge.
Maybe you’ve enlisted the services of expensive branding agencies to help uncover your brand’s identity and competitive advantage.
You may have even sought input from your customers and leads to refine your offer and messaging.
According to visionary brand architect Jeffrey Perlman, the key to unleashing an Unstoppable Brand lies with none other than the person closest to it: yourself.
Jeffrey is widely recognized as one of the most talented brand builders today, having transformed Zumba from a small startup into a global fitness phenomenon valued at $550 million.
Even the growth of Mindvalley into the world’s leading personal transformation company is attributed to Jeffrey’s branding work, from messaging to mission and the emotional experience when engaging with a Mindvalley program or event.
Jeffrey’s unique branding approach has given rise to legendary household brands, setting it apart from any other branding agency or expert.
Through this program, he leads you through every step of his system, enabling you to build your own Unstoppable Brand, regardless of your current position.
Day by day schedule
Lesson 1-7
Lesson 1
What is an inevitable brand?
Lesson 2
The 3 levels of branding
Lesson 3
Uncover your brand’s unique gift
Lesson 4
The 4 types of brand architecture
Lesson 5
Discover your brand frequency
Lesson 6
Catch your brand trigger
Lesson 7
Create your mood board
Lesson 8-14
Lesson 8
What is your brand promise?
Lesson 9
Get delusional
Lesson 10
Define your brand architecture
Lesson 11
Craft the “Things” of your brand universe
Lesson 12
Create the “Spaces” of your brand universe
Lesson 13
Choose the people of your brand universe
Lesson 14
Create your brand hero
Lesson 15
Lesson 15
Become the #1 devotee of your brand
More courses from this author: Jeffrey Perlman
Course Features
- Lectures 1
- Quizzes 0
- Duration 10 weeks
- Skill level All levels
- Language English
- Students 0
- Assessments Yes